Brushing time used to be a battle in our house, but this tube has genuinely turned it into a routine my daughter asks for. The 70g size is perfect for little hands, and knowing it has fluoride for actual cavity protection while staying free of artificial sparkles and fake bubblegum is a win for me.
Kevin K.★★★★★
My kids actually fight over whose turn it is to brush now, which I never thought I'd say about toothpaste. The berry flavor is mild and natural, not that sickly-sweet fake stuff, and the fluoride gives me peace of mind knowing their teeth are actually protected.
Christopher★★★★☆
The tube is a decent size for the price, and my daughter actually asks for it now instead of fighting me. The berry flavor is subtle enough that it doesn't smell like candy, but the fluoride is the main reason I'll repurchase.